Marketing the Future: How Data Analytics Is Changing-Wharton

décembre 3, 2020

Data analytics helps marketers learn about their customers with target precision, from the
movies they watch on Net􀂀ix to their favorite scoop of chocolate ice cream.
Data is ubiquitous, essential and bene􀁿cial — except when it’s not.

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Marketing the Future: How Data Analytics Is Changing-Wharton

Gartner:The Annual CMO Spend Survey Research 2021.Part 1 & 2

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Marketing the Future: How Data Analytics Is Changing-Wharton

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